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Pre-Plywood: More on Luckyfish

Last week we mentioned the new Sushi Roku plan for world dominance by way of Luckyfish, a casual conveyor-belt sushi restaurant coming to a neighborhood near you. Innovative Dining Group isn't releasing too much info until August, but after talking with IDG partner Lee Maen, we know a little more than we did before. He tells us that Luckyfish will be more casual than Sushi Roku or Katana, will take sushi "to a whole new level," and will be "nothing like what you see" at conveyor-belt sushi restaurants now. You mean "fresh?" We picture a cross between Famima! and Kaiten Sushi, with a little Dodd Mitchell thrown in. He says the company has been tossing around this idea for years, but the time is finally ripe for something new. And franchisable---Maen says "Luckyfish can be everywhere and anywhere," which sounds like the company will launch in LA (Beverly Hills to be exact) and then take the show on the road.
· Sushi Roku Adds to the Heap: Luckfish to Debut [~ELA~]

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