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Blue Moon®: White IPA Hunt

Did you know the Blue Moon® founder and head brewmaster Keith Villa has his doctorate in brewing from the University of Brussels? With a 20-year history with roots in Belgium, it was only right to make an IPA with a Blue Moon® twist – a Blue Moon®White IPA. One with beautiful hop aroma and flavor, but also brewed with wheat, orange peel and coriander to make it unmistakably Blue Moon®.


The Blue Moon® brewmasters searched far and wide to find the perfect hops and ingredients for this beer. Now, months before the official nationwide release of White IPA, Eater and Blue Moon® Brewing Company are challenging fans in Los Angeles to go on an enjoyable search of their own to find and try the very first sips of Blue Moon® White IPA available anywhere.


On January 29, Blue Moon® invites you to decode GPS coordinates to discover an exclusive launch party to not only try the beer, but also, the first 20 verified participants will receive a custom etched growler, and an invite to an exclusive beer dinner with one of the brewmasters. All you have to do is visit www.xxevitelink.com to RSVP and the coordinates will be sent you.


WHERE: Visit www.xxevitelink.com to obtain the coordinates
WHEN: January 29, 2015 from 7-9pm


Res of CA/IL/NY/TN/TX, 21+ only. While supplies last. Subject to terms @ www.WhiteIPAHunt.com. Void where prohibited.

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