A reader forwarded the trailer to "I Love You, Man," Paul Rudd's new man-dating flick, because it's set in LA. Even the preview is chock-full location cameos: beach bike paths, Equinox and, as the screen shots above show, Jar, which gets pretty significant signage placement. At least the movie looks funny; would hate to see Jar in a high-profile flop.
On Location: Jar in "I Love You, Man"
by Lesley Balla