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Whole Foods

Whole Foods CEO John Mackey is back to blogging now that the SEC cleared him of any wrongdoing for lurking, writing, debating and some say inflating WF stock and deflating that of the grocery chains competitors on a Yahoo! message board. Biggest lesson learned: Hiding behind a screen name doesn't make you an everyman anymore. "...as Whole Foods Market continued to grow and as we opened large and exciting new stores around the United States, both the company and I became better and better known. At some point in the past 10 years I went from being a relatively unknown person to becoming a public figure. I regret not having the wisdom to recognize this fact until very recently." [CEO's Blog via Serious Eats]