Sorbettos. Vivannos. Clovers. Oatmeal. You may think you've experienced the full wrath of Starbucks insanity, but then came along the coffee company's new MEGA-campaign: "The marketing campaign, which started this month in newspapers and magazines, is described by the company, which generally avoids traditional advertising, as the biggest marketing effort it has undertaken." Twitter is also involved, people. Hold. On. [NYT]
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