The Veggie Grill Opening in Dec, No Ad Hoc for LA, MORE!

SANTA MONICA— Looks like The Veggie Grill is on track to open at Wilshire and 21st in early December. [EaterWire]

AROUND TOWN— Sadface. According to Feast Thomas Keller will not open an outpost of Ad Hoc in LA. [Feast]

VENICE— Now that Ado is back up and running, Grub Street hears a rumor that Paolo Cesaro, owner of Main Street's quaint Italian haunt, could be eying the former Cache space located just down the block. [GS]

SANTA MONICA— And speaking of Thomas Keller, Jeffrey Cerciello confirms that Farm Shop will open at the end of October/beginning of November. The plan is to first launch breakfast and lunch, followed by dinner shortly thereafter, however the retail market won't debut until early 2011. [EaterWire]