As expected, New York's 1OAK unveils a Vegas version of itself at the Mirage Hotel this weekend. One of the most sought after (read: sold out) tickets in town for New Year's, this 1OAK is not expected to be another blockbuster Vegas club. Instead, owners Scott Sartiano and Richie Akiva told the Wall Street Journal that this location is "going to be more intimate, more exclusive. It's 16,000 square feet, and a 1,600-person occupancy." Most clubs in Vegas have at least a 5,000-person occupancy; New York's 1OAK has an occupancy of 300. When asked about expansion, the partners discuss their strategy and emphasis on building a consistent experience, so that New Yorkers who frequent 1OAK in New York will also want to visit the Vegas location. Says Akiva, "We're not just in night life—we're in the hospitality business."
·1OAK Owners Bring the 1OAK Experience To Las Vegas [~ENY~]
·Inside Las Vegas' 1Oak, On Target To Launch NYE [~ELA~]
·1Oak in Vegas Confirmed [~ELA~]