Jamba Juice is still working on expanding its juice offerings, meanwhile the smoothie chain is preparing to unveil a new "juice-forward" concept that will launch three locations next year in NorCal, SoCal, and NYC. Details are still scarce but company chair James White says that, "the new concept stores will include variations in format — including the possibility of a juice-only concept — and a re-imaging that will eventually be applied to existing stores." [NRN, previously]
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