A few updates on La Brea Bakery and its relocation from longtime home 624 South La Brea Avenue to the defunct Rita Flora space up the block at 468 South La Brea Avenue. Jen Johnson of the La Brea Bakery marketing team relays news that management is in the process of moving from one building to the next, and as of January 5 La Brea Bakery 2.0 will be up and running. However, due to a very short moving timeline, initially the bakery will incorporate aesthetic elements from the old location. But this is just temporary.
Management has signed a long term lease on Rita Flora but is also in negotiations for an adjacent larger corner area in the same building. The idea is to combine both spaces for a La Brea Bakery and Café which would launch in late spring or early summer.
·Iconic La Brea Bakery Moving into Rita Flora Space [~ELA~]