Candace Nelson's Beverly Hills-based cupcake shop Sprinkles is opening a new location downtown next week. Hot on the heels of Sprinkles at the Grove, the newest Sprinkles will serve out of the ever-expanding Figat7th complex, next to The Melt, and Juicy Lucy from Chef Paul Shoemaker.
Sprinkles will officially open to LA's downtown denizens at 9 a.m. on March 6. This opening celebration will include cupcakes that have a "Golden Ticket" baked inside. Each ticket can be redeemed for a $100 Sprinkles gift card. The tickets will be baked into batches of cupcakes throughout the day, so even if guests don't line up the night before, everyone still has a chance to win.
·All Sprinkles Coverage [~ELA~]