If there's one business in Highland Park that's resisted gentrification, it's Elsa's Bakery on York Blvd. Even though ownership changed recently, new proprietors Edmundo and his son Mario Rodriguez are continuing the tradition of the Mexican panaderia, serving goods like pan dulce. Says The Eastsider, "With purple walls, granite counter tops and a large painting of Frida Khalo flanking the register, it's obvious that Elsa's is rebranding its image. With Cafe de Leche and the Highland Cafe down the street, Elsa's needed a crash course in Coffee House 101." [TES]
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