Beloved Los Angeles chef Jason Travi, most known for his efforts years ago at Fraiche in Culver City, has signed on as executive chef at Paul Hibler's hotly anticipated (and delayed) Superba Food & Bread on Lincoln in Venice, opening in February. But note, Travi is still onboard littlefork as a partner/EC, the seafood-heavy Hollywood eatery he helped open about a year ago with Dave Reiss (A-Frame, Salt Air). Hibler's chef/partner Jason Neroni (Superba Snack Bar) will serve as a culinary consultant.
Superba Food & Bread is presently under construction in place of an old Venice auto body shop and up above is the look Design, Bitches are going for. Remember, they won an AIA/LA design award last year for their work at Superba, and they're also behind The Oinkster Hollywood's future aesthetic.
Anyway, Hibler wants Superba Food & Bread to serve as a sort of community gathering place open all day from breakfast through dinner. Almost like a modern Los Angeles interpretation of a classic old school diner offering reasonably priced comfort food massaged with the seasonal, local SoCal mantra. There will be house-baked pastries and bread plus coffee in the morning, and contemporary versions of classic childhood sandwiches like pastrami and Swiss cheese beefed up with farmers market veggies and grains for lunch. Dinner follows in theme with pot pie (smoked turkey, pearl onions, thumbelina carrots and a scallion/cheddar crust), pirogues (smoked potato and Jarlsberg with butter and chives), and beef rib pot roast (rutabaga, stout, sour cream, and caraway). Desserts could mean rhubarb pie and root beer floats with malted ice cream.
Superba Food & Bread will also cater to its hood by delivering freshly baked rye, sourdough, and Pullman bread by bicycle.
· All Superba Food & Bread Coverage [~ELA~]