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Dozens Wait for Over An Hour at Dumb Starbucks

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Matthew Kang is the Lead Editor of Eater LA. He has covered dining, restaurants, food culture, and nightlife in Los Angeles since 2008. He's the host of K-Town, a YouTube series covering Korean food in America, and has been featured in Netflix's Street Food show.

Photos by Matthew Kang

The scene wasn't quite electric, but it definitely had more action than the average Monday morning in Los Feliz. Over fifty people were waiting in line for upward of an hour and a half at the newest media sensation/art gimmick, Dumb Starbucks, which took the weekend's social and online media platforms by storm. The mysterious parody opened last Friday, but spectators were there as early as 4 a.m. this morning to get the first chance to try the Green Mermaid's lampoon show.

Alice, a patron who'd been waiting for an hour and had finally entered the actual space, said that she wasn't normally a fan of Starbucks, but wanted to check out the "art aspects" of the endeavor. Michael, who apparently visits Starbucks all the time, was curious to know who was behind the outfit and why. In addition, Michael believes that now there is a line, it is art. They all wanted a "Dumb Starbucks" cup as memorabilia, as one Twitterer surmised that if Banksy was in fact behind the stunt, the cups would surely sell on eBay.

One notable onlooker was coffee entrepreneur Tony Konecny (Tonx), who recently tried to create his own Starbucks stunt. On the notion that this would hold up legally as a parody, he didn't think it would qualify, but as a "culture hack and a stunt, it's pretty fantastic. It's on the level of street art, like Banksy," says Konecny.

On whether it's important what kind of coffee Dumb Starbucks is actually using, Konecny thinks, "I don't know, but I would suspect the coffee's not very good. I would've been happy to supply it with Tonx had someone reached out to me, but I'm really disappointed that I'm not going to be able to get a cup."
·Dumb Starbucks Parody Coffee Shop Amuses Los Feliz [~ELA~]