Like it or not, on Saturday morning the Cronut® invaded Los Angeles. Or rather, The Grove and more specifically Barneys New York. Nestled against a wall of Balenciaga bags, Cronut mastermind Dominique Ansel and his team, some local and some imported from his Soho, New York patisserie, distributed the prized milk and honey-flavored croissant-doughnut pastry within Ansel's signature Cronut carrier branded with the Barneys logo.
Sure those New York lines have been a doozy, and Los Angeles was no exception. The very first Angeleno in line hit The Grove at 2:30 a.m. the evening before Cronut festivities to claim a space, meanwhile the second person had driven up from San Diego. By 9:30 a.m. (doors opened at 10 a.m.), three hundred and fifty people had collected by The Grove's valet stand to score one of the 700 Cronuts prepared for the day. Another fifty people stood patiently for hours on a sort of wait list line — those not even guaranteed a Cronut.
Meanwhile, inside Barneys, Ansel posed for photos with fans, urging them to fill in the blank on a dry erase board which read, "I had to ___________ for a Cronut!"
· Cronut Creator Dominique Ansel Holds LA Pop-Up [~ELA~]