Big news for shopping megaplex The Grove and fans of high-quality sushi everywhere: Blue Ribbon is heading West. The popular high-end sushi bar and grill concept has fast adherents already at its SoHo location on Sullivan Street in New York, where it’s stood for more than 20 years. Now, the Bromberg brothers behind the operation are tucking into the former Fat Cow space and preparing for an all-out sushi assault on Los Angeles.
While it’s definitely true that L.A. already has a glut of high-end fish, Blue Ribbon plans to bring a different flare to the market, delivering interesting takes on the Japanese sushi bar experience. There’s the much-hyped Blue Ribbon Style fried chicken, of course, done up with wasabi honey in a decidedly un-karaage style, as well as popular takes on signature dishes like noodles, steaks and lobster. But with options like the venerated Toshi’s Choice omakase, the fish is likely to always come first.
"The Grove is a dream destination," says Bruce Bromberg via his reps, "Angelenos have been twisting our arms for years to open a Blue Ribbon in L.A. — it will soon be a reality."
Build-out is currently underway, though the Blue Ribbon folks don’t expect to sit around long: a spring unveiling is planned.