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It seems that theaters on the Westside are getting progressively trendier, what with news that the old AMC Santa Monica 7 is undergoing a facelift to fit bougier tastes. Toddrickallen reports signage outside the theater advertising beer, wine, and cocktails along with upgraded seats. AMC 7 will join the league of Westside theaters like AMC Marina 6 and iPic that offer booze and elevated in-theater dining experiences.