Fans of the hit series Twin Peaks can now get a real-life look at the world of the show from inside a bar and restaurant right on Melrose Avenue in Los Angeles. Starting tomorrow, the larger Melrose Umbrella Company food and drink complex will transform into a haven for viewers, with everything from diner-inspired eats to cocktails to merch.
Unlike previous pop culture pop-ups, this new Twin Peaks extravaganza actually has the approval of its owners at Showtime. That means there’s no need for bootleg names and unofficially-licensed mugs, t-shirts, and stuff; instead, this Twin Peaks bar and diner event will carry the full weight of the show behind it.
That’s particularly true of the Roadhouse side of things, where bartenders will be serving up drinks inspired by the show in ticketed, 90-minute loops. A weekend Roadhouse brunch will also carry a small menu directly inspired by the series. Next door to all of that will be a Black Lodge gift shop for merchandise and some small takeaway food options.
To make it all work, the Melrose Umbrella Company team (including bartender Aaron Melendrez) is transforming not only their front space along the boulevard, but also the Barbara Jean restaurant patio space in the back. That’s where the Roadhouse brunches will take place, while the Greenspan’s Grilled Cheese next door will act as the merchandising space.
Of course, this is not the first time Showtime has taken to Melrose to promote the show. Back in October, the former Johnny Rockets briefly became a Double R Diner. The latest Twin Peaks Melrose pop-up officially kicks off tomorrow, though reservations can now be made for the experience. The whole thing runs through January 1.