New York’s Avra Estiatorio proved popular enough for two Midtown locations. Their West Coast sibling Avra Beverly Hills makes its debut this week in the long-shuttered Hakkasan and spent seven months transforming the 11,000 square foot space into a Mediterranean mecca in the heart of the Golden Triangle.
Avra’s new look is a pretty comprehensive metamorphosis. The approach is big and beige with 240 seats, flowy sculpted drapes, a 1,500-pound sculpture, and fresh lemon trees in the dining room. There are high ceilings with a skylight amongst the neutral woody tones developed by New York City design firm Rockwell Group.
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Co-owned by Nick Tsoulos, Nick Pashalis, and Marc Packer, the first Avra opened in 2000 on 48th Street, with a second location in 2016 on 60th and Madison. The Midtown Avras are well-established with the business crowd, trendy diners, and Upper East Siders.
The fare is modern Greek, with classics throughout. But the menu also emphasizes a large selection of flown-in fish and seafood. Certain menu items will remain from the sister restaurants, as well as a market-seafood display for guests to select their ideal catch.
Lunch and brunch will launch in the summer months, but for now it’s dinner-only. Avra hours are Monday to Wednesday 5 p.m. to 11 p.m., Thursday to Saturday until 12 a.m., and Sundays until 10 p.m.
Avra. 233 N. Beverly Drive, Beverly Hills, CA
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NYC’s High-End Greek Restaurant Avra Making West Coast Debut This April [ELA]