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After several months of speculation and conjecture, it can now be revealed that none other than Wolfgang Puck is in line to potentially take over the Gladstone’s space right on the ocean at Will Rogers State Beach.
While the in-house team for the internationally-known chef has repeatedly refused to confirm his connection with the property, an email sent out by the office of LA County District 3 Supervisor Sheila Kuehl has made the situation public. What’s more, the new build on the site of the aging and outdated Gladstone’s would actually come from none other than architect Frank Gehry.
It’s important to note that the deal has not been made fully official yet. Rather, the board has “voted to allow the County’s Department of Beaches and Harbors to enter into an exclusive negotiating agreement with PCH Beach Associates, LLC (PCH Beach) to develop and operate a new restaurant and related amenities at the Pacific Palisades site.”
Assuming all goes well, Puck and Gehry could have operational control in the next few years, with Gladstone’s continuing to service beachgoers under an existing lease extension. Once that timeline is up though, expect a full revamp for the nearly three-acre property, which Kuehl’s team say will offer:
“...a changing menu of locally-sourced, farm-to-table cuisine, a lounge, a rooftop bar, a public deck, small retailers including an ice cream shop, and a monument to the site’s well-known current tenant, Gladstones.”
Any final contract will need to be approved by the Board of Supervisors, of course, but it’s looking rather likely that within a few short years Wolfgang Puck will be riding high out near the coast in the Pacific Palisades.
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