Erik Black’s successful pop-up Ugly Drum is getting new life this week as a delivery-only restaurant, launching Friday. The concept, called Ugly Drum: Deli.Delivered, will not only expand on Black’s popular pastrami offerings, it will move into breakfast sandwiches and beyond.
The opening menu, available below, calls for sandwiches and meats by the pound, as well as other deli favorites like matzo ball soup. Because of the current coronavirus, the restaurant will even offer booze, like a $22 eight-ounce jar of horseradish vodka, via delivery. Breakfast sandwiches will start in early October.
Black confirmed the Friday launch of the deli menu for this Friday, with hours to run Monday through Friday from 11:30 a.m. to 3 p.m., and Saturday and Sunday from noon to 4 p.m. The food will be available for delivery on all the app platforms and for curbside pickup at Bludso’s on La Brea (609 N. La Brea Ave.).
The new Ugly Drum: Deli.Delivered is just the latest in a wave of Jewish deli growth around Los Angeles in recent times. Pop-ups like the Bad Jew and Secret Deli have been landing all across the city for more than a year, while others like Eleven City and Jeff’s Table in Highland Park — to say nothing of the many newer bagel shops around the city — keep the full-fledged deli restaurant movement alive as well. Even Marina Del Rey’s Jerry Deli has reopened in its previous location.